What a great and innovative idea! Tinder is so ubiquitously popular at the moment - it is a great idea to try and harness its popularity to do some good and raise awareness of the importance of signing up to the organ donor register.
The NHS has partnered with dating app Tinder to raise awareness about organ donations. The app is used to find people a good personality match but for the next fortnight it will also encourage users to become a donor. People who swipe on some pictures on the app will be encouraged to sign up to the NHS organ donor register. The NHS said that it wants more younger people to join its campaign.